Move over BTS. A new K-pop group just broke a record in the U.S. and the world.
By William B. Torres, Valentina Yanez
(HOLLYWOOD, Calif.) — Blackpink has proclaimed itself the biggest girl group to come out of South Korea while K-pop grows as a world cultural phenomenon.
In less than two years, the quartet has stacked up billions, a stream on YouTube, performed at Coachella, dropped its first full-length album, and produced a documentary on Netflix.
Blackpink’s four members are 23-year-old Lisa, 23-year-old Rosé, 24-year-old Jennie and 25-year-old Jisoo. All four ladies radiate beauty, rock the latest fashion, execute intense choreography and breathtaking performances while they rap and sing in tune.
Blackpink has all the right ingredients to become super pop stars.
YG Entertainment formed Blackpink in 2016. They scouted thousands of teenage girls all over Korea, Thailand, and Australia until they signed Jisoo, Jennie, Rosé, and Lisa to the label, according to Mtv.com.
Once signed, all four girls left their families’ home to live in a YG Entertainment facility with other artists signed to the label. All YG Entertainment artists are called “trainees.”
Group hopefuls who become trainees receive vocal training, singing, dance, acting and English classes seven days a week until the label company feels comfortable releasing their artist to the world, Time.com reported.
The girls of Blackpink spent six years as trainees, the Korea Joon Ang Daily, a South Korean newspaper produced in association with the New York Times reported.
All the hard work paid off, because Blackpink began to dominate global charts after their debut in Seoul in 2016.
They are already dominating the Asian music market, so I have no doubt they will blow up in America,”Grande-Ruiz
Mary Amontos is a public relations major and a senior at Cal State Long Beach. She is a Blackpink fan and says the label did a great job pushing the four girls to perfection.
“They have their own unique sound and they’re also from one of Korea’s most well-known entertainment company [YG Entertainment], so you know they’ve done years of extensive training to get to where they’re at now,” Amontos said.
Blackpink has performed to sold-out arenas worldwide, including “Wimbledon” in London and the Qudos Bank Arena in Sydney, AU, according to Music Week Magazine.
All the sold-out tours caught America’s attention because Blackpink was invited to perform at the world-famous festival, Coachella, in 2019.
Blackpink was the first K-pop girl group to play the festival. The group earned coveted second-line billing on the Coachella poster that listed their name higher than Anderson Paak, Juice WRLD,
Los Tucanes De Tijuana, and several other artists familiar to many Los Angeles listeners.
“In 2019, Blackpink’s’ ‘In Your Area Tour’ became the U.S. most successful concert tour by a Korean female group in history,” according to ‘Tour Data’ posted on their official social media page; Facebook.
In 2019, BlackPink earned $38,130,043 in the US alone, selling a total of 266,296 tickets at the average price of $143.19 per ticket, according to ‘Tour Data.com.’
With sold-out concerts, it’s no surprise Blackpink has a huge fan base around the world. Blackpink’s fans are known as “Blink.”
Audrey Lo, producer and host of “Remote Work Bae” podcast, has been a colossal blink fan since 2018.
“What made me a blink was their extremely unique vocal styles that include pop and rap,” Lo said. “In addition to their strong voices, they have impressive performance skills that leave a lasting impression on their fans.”
The Blinks have played an enormous role in their success. On YouTube, Blackpink has 44.3 million Blink subscribers, surpassing Ariana Grande, Beyonce, and the mega-popular K-pop boy band, BTS.
In June, the video for their first single “How You Like That” set a YouTube record when it was viewed more than 80 million times in 24 hours, LATimes.com reported.
They collaborated with many of today’s substantial American artists such as Lady Gaga, Selena Gomez, and Cardi B.
They’ve amassed billions of streams on Spotify, despite having 15 songs in 2019, according to ‘Elle’ Magazine. On Oct. 2, Black Pink debuted their first full-Length Album called “The Album.”
It debuted at No. 2 on the Billboard 200 with the week’s most significant pure sales, HITS Daily Double reports.
The third single, “Lovesick Girls,” released alongside the album, debuted at No. 3 on the global Spotify chart with 4.88 million streams, and its music video already surpassed 100 million YouTube views, ‘Forbes.com’ reported.
Lidia Grande-Ruiz is a film major at Humboldt State University. She believes Blackpink has already made it big in America.
“They are already dominating the Asian music market, so I have no doubt they will blow up in America,” Grande-Ruiz said. “They are already big, but I have no doubt they will get bigger. This is the beginning.”
You would think Blackpink would take a break from their momentum success, but no. On Sept. 6, Netflix announced their first K-pop documentary based on the popular K-pop group called “Light Up the Sky.”
The Documentary premiered Oct.14 on the popular streaming service, just two weeks after a successful album debut.
To celebrate the film, which marks Netflix’s first K-pop doc, the streamer will also make the four members of Blackpink — Jennie, Jisoo, Lisa, and Rosé — into Netflix profile icons, “Entertainment Weekly” reported.
Bekuh Boom, an L.A.-based songwriter and frequent Blackpink collaborator says she thinks the world of Blackpink during an interview with ‘Elle’ magazine.
“[Rosé, Jennie, Jisoo, and Lisa] are going to set the standard for the new girl group in America.” Boom said on Elle. “We haven’t had anyone like them since Destiny’s Child.”
With the group conquering the U.S. charts faster than any female K-pop act in history, Blackpink has the potential to become one of the country’s biggest girl groups since Destiny’s Child, period.